Setting up is easy, but there’s definitely a few steps that have to be done in order for things to work properly. Please follow the steps below and you’ll be up and running in no time.

Please feel free to contact us at our support forums if you have questions about setup or are experiencing any issues with the theme.

Setup Instructions

Step 1 — Set Homepage

Go to Settings > Reading.
By default, WordPress shows your most recent Posts (the blog) on the homepage of your site (like the one you’re reading right now). But many WordPress users want to be able to choose a different Page as their homepage.

If you’d like to keep your most recent Posts as your homepage, you don’t have to adjust anything in this step.

If not, where it says, “Front page displays,” choose “A static page,” and select accordingly for your “Front Page”. Be sure to select “Blog” for “Posts Page”. If you’d like the Launch Effect sign-up page to be your homepage, choose “Sign-Up” for “Front Page”. Go to the Pages item in the WordPress sidebar to create new pages, which you can also select to be your “Front Page”.

Step 2 — Create Nav Menu

Go to Appearance > Menus.
This is where your navigation menu is set up and controlled. In the large panel on the right, next to “Menu Name,” write a name for your menu (it can be anything) and press save. The page will refresh and you will see a new panel called “Theme Locations at the top left. Use the Launch Effect Navigation drop down menu to select the name of the menu you just created. Then press save. Now you can use the options at left to choose what pages and posts you’d like to appear in your nav menu.

Step 3 — Select Widgets

Go to Appearance > Widgets.
Launch Effect is compatible with the standard WordPress widgets, as you can see from the ones that appear by default on the left-hand side of your website. Here you can select which widgets to keep and which to remove, as well as customize content specific to each widget.

Step 4 — Start Designing!

Go to Launch Effect > Designer.
Now for the fun part! The Designer is now divided into three sections: Global Styles, Sign-Up Page, and Theme. That submenu is located directly under the giant Designer/Integrations/Stats tabs. The best way to get started here is to just start playing around and gaining an understanding of what selections affect which parts of the design. Good luck!

The post Setup Instructions for v2.24 appeared first on Wevival.

Last week, I had the good pleasure of leading a panel discussion for the Carroll County Chamber of Commerce called “Show Me the Money: Social Media Strategies that Work for Small Business”. I invited Todd Burrier of the LifePlus Million Lives Team, Sherri Hosfeld Joseph of Birdie’s Cafe and Concert House, and Ben Scheper of Apple Plumbing and Heating to join me and share their social media success.

It was a great crowd and the panelists couldn’t have done a better job sharing their experiences. Below is the slide deck that was used to introduce social media and 5 keys to successful social media marketing for small business.

Key Presentation Points

The following are the highlights from the presentation:

1. As a business owner you need to consider your “personal” social media channels and “business” (branded) social media channels separately.
2. Professional networking and advertising happen online too.
3. In order to remain competitive, business leaders need to consider how to make social media a part of their business process.
4. Social media is a lifestyle change for your business.
5. You must pace your self. Focus on one platform or new process at a time.
6. Your business needs to invest in creating great content to share online.
7. Don’t be a marketing robot. Use social media like a human.
8. You must experiment. Make small bets until you find a strategy that is really working for your business.
9. Approach social media with the mentality of a farmer.

“[Social] Networking is not about hunting. It is about farming. It’s about cultivating relationships. Don’t engage in ‘premature solicitation’. You’ll be a better [social] networker if you remember that.” – Dr. Ivan Misner 

The post Social Media Strategies that Work for Small Business appeared first on Wevival.