Last year was huge for the company. We had the opportunity to work with many great customers and learned a lot in the process. The latest redesign reflects our collective experience and more clearly communicates our mission and aspirations. With a sharp focus on people, authenticity, simplicity, and sustainability we aim to deliver winning web and marketing solutions to our customers. We promise to provide personal service, exceptional training and a first-class product. It is our hope that 2012 is a big year for helping more businesses and non-profits get new customers and increase the lifetime value of the ones they already have.
Over the last few weeks I’ve been blogging at Heart Your Church about a new era of church marketing. We really are in a new era of marketing (I’m probably the 1 millionth person to say it). Social media is a gift to every organization, yet, it presents them with rather unique challenges. Every social platform is simple. It needs to be. However, incorporating it effectively into your marketing strategy isn’t so simple. The problem is that social media isn’t like other marketing tools or platforms. It has a different set of rules. In other words, the same old tricks aren’t going to work.